

Fashion Licensing
Fashion Licensing
As a global brand agency, we manage fashion and lifestyle brand licenses and intellectual property (IP) in the Korean market. Since our founding, APU has continuously invested in acquiring competitive fashion brands. Today, we boast a portfolio of over 30 global brand licenses, catering to a diverse customer base ranging from luxury to mass market.
Project Partner


ABM Holdings is one of the leading consulting firms for brands in Asia with global operations based on the U.S., Europe, China, and Southeast Asia networks. As the main partner of the fashion licensing project, APU and ABM Holdings are expanding their cooperation in sports, characters, and lifestyle.
Core Services
Brand Acquisition
We conduct market research to identify valuable brands and enter into licensing agency agreements with them.
Licensee Management
We manage licensing agreements with licensees who wish to use the brands, ensuring they can produce and distribute products and services in accordance with contract terms.
Brand Collaborations
Through collaborations across various channels, we generate market interest, create buzz, and expand brand reach.
IP Protection
We continuously monitor the market to protect brands and uphold their value by taking strong legal action against counterfeit products.
Brand Consulting
We provide planning, growth strategies, and copyright management services to support brand business success.
Brands

MICHIKO LONDON
United Kingdom

A.C MILAN
Italy

WRUNG
France

TOOBYDOO
USA

SKIDRESS
France

SHUT
USA

POPCORN THE BEAR
United Kingdom

LAVENDER LISTER
United Kingdom

CLAW MONEY
USA

CHEVIGNON
France

ARISTOW
France

ZUBISU
USA

SERGE BLANCO
France

YEN JEANS
United Kingdom

YVESJU
Japan

MEDICI
Italy

BRITTY 5
United Kingdom

MACQLO
Japan

WWS
Japan

ORIBAKA
Japan