Brand Management
– Brand contract management
– Brand IP protection
– Securing Brand licenses
– Establishing Brand strategy
– Link Brand partnerships
– Brand publishing
– Brand investment
Artist Agency
– Personal brand assist
– Local market launch
– Partnership connection
– Discover new celebrity
– Personal brand investment
– Broadcast connection
– SNS management
Distribution
– Goods sourcing
– Goods & Packaging development
– Goods promotion
– Import/Export of goods
– Strategic Commercial Partnerships
– Distribution & Geographic Expansion
– Distribution channel management
BUSINESS AREA
BUSINESS AREA
The business area of APU HOLDINGS consists of three areas: project development, publishing, and investment. Among them, project publishing, which supplies goods and services to the global market, is the main business.
Project publishing is a business that optimizes the products and services to suit the target market and distributes them using the most efficient local supply chain through contracts with developers who developed products or services. Not only products, but also intellectual property rights such as brands, games, and entertainment IP are subject to the contract, and there is an essential difference from the general trading business model in that it is not just a sale but a market supply through an optimization process.
Project Development
– Project planning
– Consigned planning
– Project collaboration
– Working-level cooperation
– Marketing strategy
– Project development management
– Project planning
– Consigned planning
– Project collaboration
-Working-level cooperation
– Marketing strategy
– Project development management
Project Publishing
– Optimization of goods and services
– Resource connections
– Network connections
– Expert verification
– Securing IPR
– Project expansion
– Supply to target markets
– Optimization of goods and services
– Resource connections
– Network connections
– Expert verification
– Project expansion
– Securing IPR
– Supply to target markets
Project Investment
– Project assessment
– Investment and management
– M&A of developers (Inhouse)
– Creating investment fund
– Matching fund operation
– Takeover of IPR
– Project assessment
– Investment and management
– M&A of developers (Inhouse)
– Creating investment fund
– Matching fund operation
– Takeover of IPR